Funk Coffee + Food

Funk Coffee + Food

Funk Coffee + Food

Project type

Mobile app

Focus

Ordering and service platform

Role

Senior Product Designer

Client

Funk

Person using the 'Funk Coffee + Food' app on their phone.

Funk Coffee+Food wanted to reduce reliance on third-party delivery platforms that diluted margins, fragmented customer data, and weakened brand control.

Their goal was to launch a branded ordering app that matched delivery-app convenience while keeping the customer relationship and in-store operations fully in-house.

A person ordering an iced matcha latte from the 'Funk' app on their phone.

Customer-facing ordering designed for speed and repeat use, without creating friction for in-store operations.

Design approach.

Kickoff and discovery

The directors were clear: convenience could not come at the cost of operational complexity. The brief called for seamless ordering, integrated loyalty, and a staff experience that wouldn't slow service during peak hours.

Kickoff and discovery

The directors were clear: convenience could not come at the cost of operational complexity. The brief called for seamless ordering, integrated loyalty, and a staff experience that wouldn't slow service during peak hours.

Design research

I audited competitor apps to understand what worked for repeat coffee customers: speed mattered more than feature depth. This shaped the navigation and checkout flows to prioritise returning users over first-time exploration.

To ensure the app didn't create operational chaos, I mapped the end-to-end service across customer and staff touchpoints. This identified critical integration points between the customer app and in-store tablet early, allowing me to design both systems in parallel without creating bottlenecks.

Design research

I audited competitor apps to understand what worked for repeat coffee customers: speed mattered more than feature depth. This shaped the navigation and checkout flows to prioritise returning users over first-time exploration.

To ensure the app didn't create operational chaos, I mapped the end-to-end service across customer and staff touchpoints. This identified critical integration points between the customer app and in-store tablet early, allowing me to design both systems in parallel without creating bottlenecks.

Interface design

The customer app needed to balance Funk's playful brand personality with functional speed for time-poor users. I designed for one-handed use with clear visual hierarchy that made repeat ordering fast: favourites surfaced immediately, customisation options were clear but not overwhelming, and checkout took minimal taps.

The in-store tablet interface prioritised clarity and speed. Orders displayed with clear item breakdowns, customisations, and special requests, allowing staff to prepare and fulfil orders quickly during peak service without confusion.

Order flow showing Funk's playful brand balanced with functional clarity. One-handed interaction, clear visual hierarchy for speed, and integrated loyalty mechanics that celebrate progress without disrupting the ordering experience.

Interface design

The customer app needed to balance Funk's playful brand personality with functional speed for time-poor users. I designed for one-handed use with clear visual hierarchy that made repeat ordering fast: favourites surfaced immediately, customisation options were clear but not overwhelming, and checkout took minimal taps.

The in-store tablet interface prioritised clarity and speed. Orders displayed with clear item breakdowns, customisations, and special requests, allowing staff to prepare and fulfil orders quickly during peak service without confusion.

Order flow showing Funk's playful brand balanced with functional clarity. One-handed interaction, clear visual hierarchy for speed, and integrated loyalty mechanics that celebrate progress without disrupting the ordering experience.

End-to-end product design

I designed a dual-sided system: a customer-facing mobile app and a tablet-based in-store interface. Both were designed in parallel to ensure customer convenience never created operational friction.

The customer app balanced Funk’s playful brand with fast, repeat ordering for time-poor users, while the in-store app focused on clarity and speed, allowing staff to receive, prioritise, and fulfil orders during peak service.

In-store order details view showing a live pickup order, item breakdown, customisations, and special requests. Designed to help staff prepare and complete orders quickly and accurately under time pressure.

End-to-end product design

I designed a dual-sided system: a customer-facing mobile app and a tablet-based in-store interface. Both were designed in parallel to ensure customer convenience never created operational friction.

The customer app balanced Funk’s playful brand with fast, repeat ordering for time-poor users, while the in-store app focused on clarity and speed, allowing staff to receive, prioritise, and fulfil orders during peak service.

In-store order details view showing a live pickup order, item breakdown, customisations, and special requests. Designed to help staff prepare and complete orders quickly and accurately under time pressure.

The app launched with 5,500 users and approximately 1,300 monthly sessions, giving Funk direct ownership of customer data and loyalty mechanics.

The system scaled across 16 locations and supported the business’s expansion plans without increasing operational overhead.

See more work

See more work